MOLLY BRACKEN

MOLLY BRACKEN

01 Feb 2022

Molly Bracken is above all a family story created in 2008 by a French couple with a passion for fashion: Catherine and Julian Sidonio. But who is Molly? Molly is actually Julian Sidonio’s grandmother, an Irish woman: authentic, feminine and strong.

The brand offers a feminine wardrobe by revisiting timeless pieces through collections mixing femininity and softness, bohemian and retro chic, and sequins and lace. Over time, Molly Bracken‘s style has evolved into a more contemporary fashion, but always with a touch of poetry and its signature loose cuts.

A transparent brand? Molly Bracken‘s collections are created in Los Angeles and the brand works with long-standing partners for production in Asia. Finally, in terms of logistics, the brand has its own warehouse in France, from where all its deliveries to Europe leave.

And what about today? The brand has developed by creating new labels: Mini Molly for children, a premium collection, Gabrielle for curvy women and also Lili Sidonio, created in 2016 by the youngest member of the family, Lili.